1. Definition and Purposes: what is a cookie and what are its functions?
1.1 A “cookie” is a computer file deposited by the Internet browser in the hard drive of the terminal (computers, smartphones, tablets, etc.) of Internet users (hereinafter, “Users” or “the User”) when they access and browse the website lookforlocal.com (hereinafter, “the Website”). Cookies may, if applicable, also be deposited when Users fill in a contact request form, create and/or log in to their accounts, or click on a space dedicated to the Website's advertising display.
1.2 Cookies make it possible, on the one hand, to store information concerning Users’ browsing habits for the Website or the Internet, and, on the other hand, to read the information stored there. Only the issuer of a cookie can read the information contained therein.
1.3 Cookies may be issued by Look For Local or by third parties, such as advertising agencies or our partners. Look For Local has no knowledge of and no control over cookies deposited by third parties for their own purposes.
1.4 In general, the purpose of the deposit or reading of cookies is to:
(i) enable, facilitate, and personalize access to and navigation of the Website;
(ii) memorize information about a form you have completed on our Website or about products, services, or information you have chosen on our website;
(iii) ensure the provision of features and services offered by the Website;
(iv) improve security measures; for example, when the User is asked to log in again after a certain period of time;
(v) draw up statistics to determine the origin of traffic and measure the audience of the Website, its pages, its various functionalities, and the services offered;
(vi) measure the effectiveness of Look For Local's advertising;
(vii) carry out targeted advertising campaigns tailored to Users' interests.
2. Acceptance of cookies on the Website and Duration of Consent
2.1 When Users first log in to the Website, a banner is displayed on the terminal screen informing them that they can either accept, refuse, or customize the deposit and/or reading of cookies on the terminal used for the specified purposes.
2.2 Users’ consent to the use of cookies is given for a maximum of 13 months. After 13 months, Users are sent a new consent request. This consent may, of course, be amended and/or revoked at any time.
3. Cookies used on the Website
3.1. Cookies essential for accessing the Website, browsing, and/or for the benefit of the Website’s features and services
Some of the cookies used by Look For Local are essential for accessing and/or browsing the Website. These cookies are also necessary to benefit from the features and services offered on the Website, such as opening an account or completing a registration form. Users can’t refuse these cookies.
PublishersFunctionsNamesLifetimesLook For LocalDisplays the active variants of the Site <variant_id>_variant_id
Session durationLook For LocalKeeps the User settings in memory cookies_accepted
13 monthsLook For LocalAllows data to be assigned to the User under a unique and anonymizing identifier lookforlocal_gtm_unique_id
1 monthYahoo (Verizon)Returns a conversion to the Yahoo (Verizon) advertising network. This cookie only loads if the User comes from an ad from this network. B
12 monthsBingReturns a conversion to the Bing advertising network. This cookie only loads if the User comes from an ad from this network. Shows the actions generated by Users from Look For Local's advertisements via the Bing Ads advertising network. In particular, this cookie is used to identify the number of conversions made from the Company's Internet advertising. _uetvid
_uetsid
16 days, 2 daysFacebook AdsReturns a conversion to the advertising network Facebook Ads. This cookie only loads if the User comes from an ad from this network. Indicates actions generated by Users from Look For Local's Facebook advertisements. In particular, this cookie is used to identify the number of conversions made from the Company's Facebook advertisements. _fbp
3 monthsGoogle Tag Manager (Conversion Linker)Allows linking conversions made on the Site with Look For Local's data. _gcl_au
3 monthsAmplitudeAllows for the analysis of Users' browsing behavior on the Site, in an anonymous manner. Corresponds to a legitimate interest. amplitude_id_<id><domain>
10 yearsSegmentTransmits the actions carried out by the User on the Site anonymously to the analysis and statistics tools. ajs_user_id
ajs_anonymous_id
12 months, 12 months
3.2. The analytical cookies required to measure the performance of the Website and Look For Local’s advertising
These cookies make it possible to obtain information about how Users connect to the Website and how they browse. They are useful for knowing the origin of their access to the Website, measuring login frequencies, determining the pages visited and the time spent, as well as the features and services used. In addition, these cookies also make it possible to obtain information about the effectiveness of Look For Local’s advertising. These cookies may be refused without affecting users’ access to, navigation of, or benefit from the Website’s features and services. However, if applicable, their refusal does not result in the display of advertising on the Website being stopped.
PublishersFunctionsNamesLifetimesFull StoryAllows analyzing the browsing behavior of Users on the Site, in an anonymous way, and also to record videos of their actions on the Site. fs_uid
12 monthsSatismeterDisplays a mini survey to collect the User's opinion on the Site and transmits this information to Satismeter. sm_anonymous_id
12 monthsGoogle AnalyticsIndicates the number of times a User has logged on to the Site, the date of his or her first login, and the date of his or her last login. This cookie is issued by Google Analytics. In particular, it enables the identification of unique visitors to the Site. Google Analytics:
https://tools.google.com/dlpage/gaoptout?hl=en __Secure-<something>
_gat_<property-id>
_gid
_ga
_gat
AMP_TOKEN
12 months, 12 months, 12 months, 90 days, 24 hours, 24 monthsHotjarAllows analyzing the browsing behavior of Users on the Site, in an anonymous way, and also to record videos of their actions on the Site. _hjFirstSeen
_hjid
_hjTLDTest
1 hour, 12 months, Session duration
4. Cookie Management and Refusal
4.1 Users may, at any time, accept or refuse the use of cookies. Consent or refusal may be given to certain types of cookies or against all cookies. Moreover, Users may also change their initial choices at any time. However, refusal to use some or all cookies may alter or even prevent Users' access to, navigation of, and/or benefit from the Website’s features and services.
4.2 Users can manage the use of cookies from their Internet browser using the appropriate settings. Browser settings can block either all cookies or certain specific cookies. In the same way, Users may also delete the cookies deposited on their connection terminals. However, blocking all cookies or removing some or all cookies may alter or even prevent access to, navigation of, and/or benefits from the Website’s features and services upon the Users’ next login.
4.3 The procedures for configuring and/or deleting cookies vary depending on the Internet browser and/or the connection terminal employed by the User. To this end, Look For Local invites Users to consult the “Help” menu of their Internet browser, assuming they are using the most commonly used Internet browsers, by clicking on the following links:
Each browser allows Users, in principle, to configure it so that cookies or types of cookies can be systematically accepted or refused, depending on the nature of their issuers or the type of connection terminal. Choosing the “Do Not Track” option or any other private navigation method does not systematically prevent the use of targeting or advertising cookies.
4.4 Accessing, navigating, and using features and services on the Website may result in cookies being deposited and/or read by third parties that use social networks, in particular Facebook. These operators are likely to identify Users, where appropriate, even when no interaction is generated with social media operators, particularly if their accounts opened with them were activated on the connection terminal used. Look For Local has no control over cookies that may be used by these social media operators and, in any case, is not able to read them. Look For Local invites Users to familiarize themselves with the Privacy Policies and/or the Cookies Usage Charters implemented by the aforementioned operators.
4.5 Look For Local may not be liable, in any way whatsoever, for the alteration or impossibility of accessing, browsing, and/or benefiting from the Website’s features and services as a result of Users’ choices regarding cookies. However, Look For Local invites Users to contact them by email at dpo@lookforlocal.com or by post at DPO Look For Local, 3 rue de Gramont 75002 Paris (France) with any cookie-related questions. In addition, Users can consult the French Data Protection Authority (CNIL) page dedicated to the configuration of the parameters of the main Internet browsers by clicking on the following link: https://www.cnil.fr/fr/cookies-les-outils-pour-les-maitriser.